Glossary entry
API key
Per-workspace credential (Pro tier) used to call the Signal Mama REST API or sign webhooks. The integration surface for consultancies, RevOps teams, and engineers who want programmatic access: pull briefs into a custom dashboard, post signals to a Slack channel, write back enriched fields to a CRM. Rate-limited per plan tier; scoped to a single workspace. Rotated via the Team & Plan page.
01Definition
TLDR
Per-workspace credential (Pro tier) used to call the Signal Mama REST API or sign webhooks. The integration surface for consultancies, RevOps teams, and engineers who want programmatic access: pull briefs into a custom dashboard, post signals to a Slack channel, write back enriched fields to a CRM. Rate-limited per plan tier; scoped to a single workspace. Rotated via the Team & Plan page.
02Why it matters
The escape hatch from UI-only workflows. Required for any custom build or consultancy embed.
03Example
Worked example
Consultancy uses API key to pull 200 daily briefs into a custom delivery dashboard for their client base.
Found something off? Glossary entries are reviewed in batches. If a definition is wrong, incomplete, or missing the angle that would help your team, email [email protected] and reference this entry — we'll revise and credit your input.
Signal-anchored outbound, no theater
Stop guessing. See every signal firing on every account in your CRM.
Connect a CRM. Mama detects 47 signal types, scores every account daily, and writes the first email. Free up to 100 accounts. No card.